Friday marks a big birthday for Smokey Bear. The grizzly face of fire prevention was introduced on Aug. 9, 1944 — 75 years ago — by the U.S. Forest Service and the Ad Council, then called the War Advertising Council. His first poster, designed by artist Albert Staehle and captioned “Care will prevent 9 out…
via How a World War II Attack Helped Spark the Creation of Smokey Bear — TIME









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