Apple tapped two veterans of prestige TV to lead its own venture into original video. The tech company, which began dabbling in original programming last year, said it hired Sony Pictures Television co-presidents Jamie Erlicht and Zack Van Amburg to head up video development. The Hollywood executives, who developed some of the best-known and highest-quality…

via How serious is Apple about original video? It just hired the TV execs behind “Breaking Bad” — Quartz

Advertisements