On the heels of its groundbreaking foray into interactive storytelling with the choose-your-own-adventure style “Black Mirror” episode, Bandersnatch, Netflix will look to produce much more interactive entertainment, according to vice president of content, Todd Yellin. Speaking at the FICCI-Frames conference for Indian media and entertainment in Mumbai, Yellin said in a keynote that audiences could…

via Netflix is pursuing more interactive content, including, maybe, a rom-com — TechCrunch

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